For the past decade, Black consumers have been the most influential consumer group, defining and determining what is culturally relevant all around the world. In 2020, Spero Studio issued the Inaugural Global Black Culture Calendar helping over 15,000 communications professionals authentically engage with Black audiences.

Since then, Spero Studios has been on a quest to explore the impact of diverse populations in America. Their Annual Culture-Forward™ Calendar is a reimagination of the 2021 Inaugural Global Black Culture Calendar with an amplification of the significance of the rich diversity in America.

Reach stakeholders in a thoughtful way by staying up-to-date on dates relevant to diverse audiences, past and present. Use this calendar for inclusive social media management, event planning, campaign planning, launches and all of your culture-forward™ marketing needs.  The Culture-Forward™ Calendar helps brand teams keep track of the following:

• Historical dates relevant to Black, Hispanic, AAPI, Native Americans, and the LGBTQ+ Community 

• Iconic Dates in Music, Film & Sports     

• Upcoming Release Dates for Entertainment Projects     

• Independence Days of African, Caribbean, Latin American and Asian Nations

• Widely-commemorated Dates in Civil Rights History     

• National Holidays 

• A complete list of 2024 political primaries and election days.

Spero Studio is an award-winning strategy studio that is refreshingly absent of buzzwords & manifestos— focused instead on designing a world where business objectives and societal progress walk hand in hand. We were founded with the belief that innovative strategy solves problems, creates long-term value, and drives growth. We bridge the gap between flair and function. For more information and additional resources visit sperostudio.com